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Title: Which response format reveals the truth about donations to a public good?

Author: Brown, Thomas C.; Champ, Patricia A.; Bishop, Richard C.; McCollum, Daniel W.

Date: 1996

Source: Land economics. 72(2): 152-166

Publication Series: Not categorized

Description: Seceral contingent valuation studies hace found that the open-ended format yields lower estimates of willingness to pay (WTP) than does the closed-ended, or dichotomous choice, format. In this study, WTP for a public encironmental good was estimated under four conditions: actual payment in response to open-ended and closed-ended requests, and hypothetical payment in response to open-ended and closed-ended requests. The experimental results, showing that the response format mattered far more for hypothetical than for actual payments, support conclusions about the reasons that the dichotomous choice format yields larger estimates of hypothetical WTP, conclusions that hinge on the hypothetical nature of contingent valuation.

Keywords: contingent valuation, willingness to pay, response format, donations, public goods

Publication Notes:

  • We recommend that you also print this page and attach it to the printout of the article, to retain the full citation information.
  • This article was written and prepared by U.S. Government employees on official time, and is therefore in the public domain.

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Brown, Thomas C.; Champ, Patricia A.; Bishop, Richard C.; McCollum, Daniel W. 1996. Which response format reveals the truth about donations to a public good?. Land economics. 72(2): 152-166

 


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