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Title: Walking the talk
Author: Kellison, R. C.
Source: In: Gottschalk, Kurt W.; Fosbroke, Sandra L. C., ed. Proceedings, 10th Central Hardwood Forest Conference; 1995 March 5-8; Morgantown, WV.: Gen. Tech. Rep. NE-197. Radnor, PA: U.S. Department of Agriculture, Forest Service, Northeastern Forest Experiment Station. 1-2
Description: The perception exists that the forest industry in the United States is the antithesis of the green revolution. For instance, I recently saw the results of a poll that listed three forest products companies among the 10 worst polluters in the United States. That's all there was; their names splashed across the T V screen on the early morning news. That very appearance undoubted resulted in lost sales because some viewer would have immediately determined that those organizations, and thus the industry, were irresponsible members of society.
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Kellison, R. C. 1995. Walking the talk. In: Gottschalk, Kurt W.; Fosbroke, Sandra L. C., ed. Proceedings, 10th Central Hardwood Forest Conference; 1995 March 5-8; Morgantown, WV.: Gen. Tech. Rep. NE-197. Radnor, PA: U.S. Department of Agriculture, Forest Service, Northeastern Forest Experiment Station. 1-2
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